FOUNDATION

VICI is a luxury streetwear brand built on individuality and effortless style.
We design two worlds:
The Collective — exclusive, reservation-only pieces created in very limited numbers.
The Drops — seasonal collections open to a wider crowd, but always made with the same care, quality, and detail.
Every piece starts with the same foundation: premium fabrics, refined cuts, and original fits. The focus is on creating clothes that feel easy to wear but carry intention in every detail.
Our name comes from the Latin “Veni, Vidi, Vici” — I came, I saw, I conquered. The VICI logo carries that spirit too: interlocking loops that represent resilience, unity, and victory. A symbol of balance, strength, and the ambition to always move forward.
Founded in Egypt, VICI is rooted in culture but made for a global audience. From limited Collective pieces to open Drops, everything we create reflects the same vision: originality, quality, and individuality.
This is more than clothing.
This is VICI.